- Established
- 2021
- People
- Charlie
- Based in
- Halsall, Lancashire
- Craft
- Pickles and ferments
The Local’s perspective
From café favourites to pantry jars
Wild Root turns the bright flavours and practical instincts of a café kitchen into jars designed to earn their place at the table. From Bread & Butter Pickles to vividly pink cauliflower, the range is colourful and contemporary, but its appeal is refreshingly simple: crunch, balance and food that makes other food taste better.
The story
The recipes customers came back for
Wild Root’s pantry range grew out of recipes first developed and served through its plant-led café in rural Halsall. Founder Charlie began by cooking the food she wanted to eat, testing ideas in a real kitchen and learning from the people ordering them. Popular recipes were refined for retail, creating a direct line from café plate to pantry jar.
That origin still matters. These are products to cook and eat with: pickles cutting through a rich sandwich, cauliflower lifting melted cheese, kraut bringing acidity and texture to a bowl. Wild Root prepares, pickles, packs and stores its Bread & Butter Pickles and Pickled Pink Cauliflower in Halsall.
The people
Meet Charlie
Charlie is Wild Root’s founder and creative lead. Her recipes began in the café kitchen, shaped by the people ordering them, before becoming products for a wider pantry.
Inside the making
Food made to be eaten with
Wild Root brings the café’s plant-led approach into the pantry, with small-batch recipes built around flavour, texture and everyday usefulness. British-sourced cucumber and onion go into its Bread & Butter Pickles, while ingredients such as cashews come from overseas. The connection to Halsall lies in the recipes and the work of turning those ingredients into food people want to keep in the fridge.
Our recommendation
Two jars with different jobs
The two products we tried had the substance to match the packaging. Both tasted exceptionally fresh, with excellent crunch and a clean, lively balance that never tipped into blunt vinegar. Bread & Butter Pickles brought sweetness, acidity and bite to chicken salad; the Pickled Pink Cauliflower was outstanding with mature cheddar on sourdough toast. These are useful ingredients, not decorative condiments.
Shop with the maker
